Originally as a group we came up with an idea for our music video in which we was going to have a group of people dancing in a certain location entrapping someone in that location with them as he tries to escape until he realises he has to join in and enjoy himself. We felt this idea never had much potential due to not being able to get enough people, learning a dance routine and finding a location that would actually be useful. We also thought the idea as a bit too vague but was a good start and managed to make us realise that we do want the theme of teen life and fun to run throughout our new idea.
We then went on to discuss a new idea in which we thought it would be more appealing to the audience and allowed us to get the highest possible achievement from it possible. We decided to carry forward the theme of teen life and fun but this time make the band look more sophisticated but carefree and young. We wanted to feature a lot of colour and be able to relate to the audience not only our thoughts but also our costuming, likes and dislikes and personalities.
(Please view the above presentation to get a tour around out final mood board).
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