Tuesday 9 October 2012

Digipack Analysis

This is a digipack for 'R' by R Kelly in which he wrote and produced all of the songs featured. 



The Outside Of The Pack (The Top) 

On the far left features a big bold, solid 'R'. The 'R' dominates the cover and is clearly the album name. The colour consists of red & black symbolising the love but also mystery behind his music. 

The middle cover shows the artist in his element doing what he loves. He poses by looking up as if he is thanking god for his success and the golden light adds to this as it gives it a heavenly ambiance. R Kelly stands alone on the stage with no fancy lighting, props or musicians and this shows he is a pure and original artist. 

To the far right is a silhouette of R Kelly with the letter 'R' This welcomes his audience into his lifestyle and almost allows them to talk to him as a friend; it also shows how he don't have to write out his whole name for people to know who he is. 


The Inside Of The Pack (The Bottom)

On the cover to the left shows the track names and a image of of R Kelly standing topless and showing of his muscles representing masculinity. He holds what looks like a towel or shirt on his shoulder showing he gives it all in his performance such as blood and sweat. The Colour in the background is gold and looks like clouds, this once again relates to the heaven feeling. 

The middle cover again shows a big 'R' within a circle. The circle is a way of representing a Cd/Music and the R is placed in the centre dominating the circle showing that R Kelly is in charge of his music. 

The cover to the right is another silhouette of R kelly but is a picture from one of his previous albums. This shows his staying loyal to his music and true fans that have been there from the start. it shows he hasn't changed and is still the same person even though the music industry is constantly changing. 

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